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Strategic Marketing that Builds Brand and
Drives Demand

From positioning and storytelling to campaigns and conversion—
powered by smart, standout messaging and content.
 

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I help companies grow globally with integrated marketing strategies that connect story to sales.My approach blends brand clarity, compelling messaging, and digital precision—creating communications that resonate across markets and drive measurable demand.

 

Samara H. Johansson

A native English-speaking marketing strategist with roots in market research, I bring structure to creativity and purpose to innovation. Whether you want to impress investors, attract talent, engage customers, or outpace competitors, I can help you win.

 

Together, we’ll turn your story into impact—with messages that resonate and campaigns that convert. ​My favorite assignment? Setting a global attack plan in motion. Hello growth! 

Brand+Identity

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Stand out from competitors.
Strategic messaging defines your voice and positions your brand to connect, engage, and win trust.

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Content+Message

 

Lead the conversation.
Build credibility through content that educates, inspires, and positions your company as a thought leader.

Candy from the Jar

Lead Generation

 

Turn attention into opportunity.
From ABM and content downloads to digital ads and automation—drive awareness, engagement, and qualified leads.

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Marketing services that connect message, market, and momentum.

From brand positioning and storytelling to pipeline acceleration and go-to-market success.

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Grow your Brand and your Demand. 

Strategic messaging and thought leadership set you apart.
Targeted campaigns and consistent social media keep your
audience engaged. Integrated marketing ties it all together—
turning awareness into growth and engagement into revenue.
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 Growing brand + demand 

I'm an experienced marketing and communications professional who helps companies grow. I advise, create strategies, set up processes, lead teams, and also roll up my sleeves- depending on availability. Through short and long term projects, my approach is to create impactful messages, content plans, and omnichannel activities that grow your brand and your demand. I've worked in New York City, Washington, DC and now Stockholm in international roles across various industries and in many company sizes. Including tech and startups. Native English speaker. Fluent in Swedish. Truly global outlook

Located in Stockholm, Sweden. Offering smart marketing consulting services internationally.

  • LinkedIn

Samara H. Johansson
samarahjohansson@gmail.com

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